Paid Media & Pricing Analyst
Posted on August 9, 2025
Maastricht
English
Posted on August 9, 2025
About this role
We are looking for a Paid Paid Media & Pricing Analyst to take ownership of managing and optimizing digital ad campaigns. This role is focused on numbers: you will track performance, manage budgets, and ensure campaigns deliver measurable ROI. You will translate data into insights, ensuring that every euro spent contributes to business growth.
Key Responsibilities
Key Responsibilities
- Plan, manage, and optimize paid advertising campaigns (Google Ads, Meta Ads, LinkedIn Campaign Manager, etc.)
- Monitor campaign KPIs (CTR, CPC, CPA, ROAS, conversion rates) and adjust strategy based on data
- Manage advertising budgets, ensuring efficient allocation and maximum ROI
- Produce regular reports with clear performance analysis for stakeholders
- Run A/B tests and performance forecasts to improve results
- Stay current with paid advertising trends, tools, and measurement techniques
Requirements
- Bachelor’s degree in Marketing, Economics, Business, or Data Analytics
- 2+ years of hands-on experience in paid advertising (Google Ads, Meta Ads, or similar platforms)
- Strong analytical and mathematical skills; confident working with data, KPIs, and financial figures
- Proficiency in digital ad platforms and analytics tools (Google Analytics, Data Studio, Excel/Sheets with advanced formulas)
- Detail-oriented, structured, and focused on evidence-based decision making
- Fluent in English (spoken and written)
- Currently residing in the Netherlands and holding a valid work permit
Salary
€2800-€3000 per month
The company
Our client is a leading international home décor company with a diverse portfolio of brands, offering stylish and high-quality furnishings such as textiles, lighting, and furniture. They serve both retail and professional clients worldwide. With a strong focus on customer satisfaction and operational efficiency, they have built a reputation for reliability and design excellence. The company fosters a dynamic, international work environment that supports growth and collaboration across teams.
Application Procedure
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