BASE Conference 2025: Systems That Create Flow
Photo: BAO Photo Studio
BASE Conference 2025: Systems That Create Flow
Get your hands on tickets to BASE Conference 2025 in Amsterdam with a special discount via IamExpat. Mark your calendars for October 30, 2025.
BASE Conference Amsterdam
Small businesses are the backbone of Europe’s economy. They make up 99 percent of all enterprises in the EU in 2025, employ nearly 160 million people, and generate over 11,9 trillion euros in turnover, which represents nearly one-third of total EU turnover, according to Eurostat.
Yet too often, they’re excluded from the big conversations about growth, sustainability and innovation. Funding and policy tend to flow toward corporates and scale-ups, leaving early-stage founders and micro-businesses overlooked.
BASE is here to change that. Founded in Amsterdam, BASE is both a conference and a community designed to put small businesses, founders and freelancers at the centre of meaningful economic dialogue. Its mission is simple: to create a more circular way of doing business where "I help you, you help me, and we both grow".
The BASE difference
BASE isn’t a traditional trade show or expo. It’s a curated, interactive experience where entrepreneurs, investors, creatives and institutions gather to exchange ideas, build relationships and form partnerships. The focus is on collaboration, visibility, and long-term value - not just transactions.
Through the year-round SPIN Community, participants extend those connections well beyond the event. Members share resources, make introductions, and collaborate on opportunities throughout the year, transforming what begins as a one-day conference into an ongoing ecosystem of support and growth.
2025 theme: Systems That Create Flow
This year’s conference theme, "Systems That Create Flow", tackles a universal challenge for entrepreneurs: how to grow without being consumed by chaos. Many business owners believe that systems and processes will slow them down, but BASE will demonstrate how the right frameworks actually create freedom, flexibility and clarity.
Under the four pillars of BASE - Build, Advance, Sustain and Elevate - the programme will explore practical tools for smooth onboarding, streamlined marketing and sales, financial resilience and space for innovation. Automation is reframed not as impersonal, but as a means to unlock human potential, freeing founders to focus on solving creative and complex problems.
Why attend BASE Conference 2025
BASE is more than inspiration. It’s a call to action for anyone who believes in building an economy that’s human, sustainable and inclusive. Attendees will leave with a clear vision of the systems their businesses need to thrive, and with a community ready to help them put those systems into practice.
Get tickets to BASE Conference 2025
Join the conference in Amsterdam this October and be part of the movement redefining how business gets done. Reserve your spot for BASE 2025 - book tickets today.