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Digital Brand Manager a.i. - Automotive

Marketing / PR
Amsterdam

As the Digital Brand Manager a.i. you will be part of the European Sales & Marketing team and report directly to the Marketing Director Europe. You are responsible for supporting and managing the digital transformation of the marketing activities in Europe. In this position you are managing all activities relating to the digital systems and assets and product categories. Within Europe you are the sparring partner and responsible for the overall digital structure in coordination with the HQ office. The Digital Brand Manager is the linking pin between tech and marketing and will partner with other marketing communications professionals from the team to support the growth strategy. The Digital Brand Manager a.i. will be working cross-functional with IT, Customer Experience, Supply Chain, Marcom, SUB Sales and management to maximize sales, traffic, customer, and user experience

Your activities will cover those as mentioned, but is not limited to:
* Launch/coordinate projects (e.g., customer journey research, optimizing websites)
* Content management, SEO, content production, publication, increase (quality of) traffic
* Stakeholder management
* Point of contact for the subs for questions relating to B2B portal
* Work processes and documentation for all digital marketing processes

Requirements:

* Excellent stakeholder management and project management skills
* Fluent in English and preferably 1 other language
* Creative, analytical, flexible, with a proactive approach to problem solving
* Proficient in IT (web building, paid search, SEO/SEM, CRM systems, customer journey, Google Analytics, Search Console, Photoshop, CMS (Umbraco, Adobe Experience Manager, Dynamicweb), PIM/MAM/MOM (Syncforce)
* At least 5 years of experience in digital/online Marketing experience
* An equivalent to a Bachelor or Master's degree

Salary Benefits:

* Assignment for 6 months with international scope
* Office is based in Amsterdam

About the company:

International Company - Automotive industry - B2B2C