Jumbo launches “flirt hour” for singles at Dutch supermarkets
By Simone Jacobs
If dating apps haven’t been giving you much success, you might just meet your other half where you least expect; your local supermarket in the Netherlands. Jumbo has launched “flirt hour” where singles can pick up some shopping and perhaps a date at the same time.
Hour for flirting at Dutch supermarkets
Inspired by a viral TikTok video of a Spanish woman placing a pineapple upside down in her trolley at the supermarket as a sign that she’s ready to flirt, the Dutch supermarket chain decided to come up with its own Dutchified version.
Everyday from 6pm until 7pm, Jumbo invites singles to grab a packet of rusks, or beschuit in Dutch, and place it upside down inside a shopping trolley or basket. This will serve as a sign that you’re single and ready to mingle.
Get your flirt on at Jumbo
To encourage unattached people who live in the Netherlands to join in, Jumbo even made a TikTok of some pickup lines that you could use during “flirt hour”. For example, “Volgens mij mist er iets op je boodschappenlijstje… Ik sta er niet op” (I think there’s something missing on your shopping list… I’m not on it).
Check it out for some other cheesy ideas - you might even learn some new Dutch words!
Never miss a thing!Sign up for our weekly newsletters with important news stories, expat events and special offers.
Editor for the Netherlands at IamExpat Media. Simone studied Genetics and Zoology at the University of Pretoria in South Africa before moving to the Netherlands, where she has been working as a writer and editor since 2022. One thing she loves more than creating content is consuming it, mainly by reading books by the dozen. Other than being a book dragon, she is also a nature lover and enjoys hiking and animal training. Read more