Mercedes-Benz FashionWeek Amsterdam Summer 2014

Other / Amsterdam
July 04-14 2014, Various times

Catwalks: Westergasfabriek | Downtown Programme: various locations
+31 (0)20 684 2878
€: Various prices

The Mercedes-Benz FashionWeek Amsterdam, a combination of fashion shows and industry networking, takes place twice a year.

Usually an insider, press-credentials-required type of event, the organisation has made big steps to expand their public programme for the July 2014 edition!

amsterdam fashion week july 2014

FashionWeek in Amsterdam

Beginning in 2004 as the Amsterdam International Fashion Week, the organisation has grown over the years and, clearly, found a big sponsor in Mercedes-Benz.

However, without sacrificing quality, FashionWeek Nederland strives to put Amsterdam on the international fashion-map as a capital for design.

The main programme typically sees a variety of trade shows, runway shows and other networking events for industry insiders and entrepreneurs in and around the Westerpark, particularly in the Gashouder.

Yet, the organisers noticed the public interest in what was going on. As a result, they initiated the Downtown Programme which sees cultural institutions, designers and the public coming together to discuss and celebrate all things fashion. 

fashion week 2014

fashion week amsterdam 2014 july

Public Programme: 10 Days Downtown

After previous editions, the Downtown public programme has snowballed into a 10-day extravaganza with major Amsterdam institutions such as the Stedelijk Museum, Van Gogh Museum, Roest, the Rijksmuseum, Foam and others getting involved. 

With daily activities focusing around various themes, the activities are a mix of workshops, exhibitions, showcases and parties that all can enjoy. In short: 10 days with 10 activities at 10 locations. 

Fashion & Van Gogh | Van Gogh Museum
Fashion & Jewellery | Stedelijk Museum
Street Flavour | Roest
Fabulous It Bags | Tassenmuseum
A Fashion Affair | Yab Yum
Fashion & Costume | Rijksmuseum
Fashion & Dance | Dansmakers aan 't IJ
Next by Modefabriek | SPRMRKT
Fashion & Foam | Felix & Foam
Design & Styling | Lloyd Hotel

fashion week amsterdam


To purchase tickets to the events, click here.
To see a schedule of catwalk shows, click here.
For a complete list of events, see here.

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